What does it actually take for a Fintech brand to stand out when everyone is competing for the same attention?
In this episode of Fintech Talks, Laura Gibson-Lamothe sits down with Mike Neumeier and Erica England of Arketi Group for a candid conversation about trust, visibility, storytelling, thought leadership, and what changes when AI makes content easier than ever to create.
They get into what companies often get wrong, why original thinking still matters, how earned media shapes credibility, and what Atlanta can do to keep strengthening its Fintech story nationally and globally.
One of the best lines from the conversation:
“In order to be a thought leader, you have to first have a thought.”
We also close with a look at Atlanta’s talent ecosystem and what’s ahead for Atlanta Fintech Week.
Learn more about Arketi Group: https://arketi.com
Learn more about Atlanta Fintech Week: https://atlfintechweek.com
#Fintech #ThoughtLeadership #AI #Marketing #AtlantaFintech
Georgia Fintech Academy
https://www.georgiafintechacademy.org/
LinkedIn (Georgia Fintech Academy)
https://www.linkedin.com/company/georgia-fintech-academy/
